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Sumihaul Archive
Understanding Korean Webtoon Culture
Transmedia Storytelling, Digital Platforms, and Genres
Dal Yong Jin
•
Harvard University Press
•
2022-11-15
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€22.84
Overview
The rise of webtoons has altered the Korean cultural market due to the growth of transmedia storytelling—the flow of a story from the original text to various other platforms, such as films, television, and games. Understanding Korean Webtoon Culture demonstrates the dynamics between structural forces and textual engagement in global media.
EAN / ISBN-13
9780674291324
Format
Paperback
Pages
252
Dimensions
230 × 152 × 16 mm
Weight
402 g